What is The Civic 50?
- The Civic 50, an initiative of Points of Light, in partnership with Bloomberg LP, honors the 50 most community-minded companies in the nation each year as determined by an annual survey.
- Benchmarking and sharing the best practices of community engagement offers companies that participate in The Civic 50 a roadmap for using their time, skills, and other resources to improve the quality of life in the communities where they do business. The Civic 50 will help translate good intentions into sound business practices for years to come.
- The Civic 50 winners are selected based on four dimensions of their U.S. community engagement program:
- Investment: How extensively and strategically the company applies its resources to community engagement, including employee time and skills, cash, in-kind giving and leadership.
- Integration: How a company’s community engagement program supports business interests and integrates into business functions, or how it “does well by doing good.”
- Institutionalization: How the company supports community engagement through its institutional policies, systems, and incentives.
- Impact: How a company measures the social and business impact of its community engagement program.
- 2014 Results
Methodology and Process
- The latest survey instrument consists of quantitative and multiple-choice questions that informThe Civic 50 scoring process, and summary narrative questions to capture potential case study material for highlighting best practices. To calculate a corporation’s score, points are accrued in the following dimensions: Investment (1,000 points), Integration (1,000 points), Institutionalization (1,000 points) and Impact (1,000 points).
- All companies with revenue of $1B and over are invited to participate in the survey.
What’s New for 2014?
- We invite all companies with revenue of $1B or over to participate in the survey
- Academics from major universities partnered to strengthen the survey content, questions and evaluation
- Shortened Survey
- Packaged advertising opportunities for The Civic 50 winners with Bloomberg Businessweek and other notable publications
- Professor Bea Boccalandro, Center for Public and Nonprofit Leadership, Georgetown University;
- Dr. Edward Freeman, University of Virginia Darden School of Business;
- Dr. Ira Harkavy, The Wharton School of University of Pennsylvania;
- Dr. Pamela Harper, Marist College School of Business;
- Professor Peter Levine, Jonathan Tisch College of Citizenship and Public Service, Tufts University;
- Dr. Kelvyn Moore, Bentley University;
- Dr. Nicholas Pearce, Northwestern University Kellogg School of Business;
- Dr. John Peloza, Gatton College of Business and Economics at University of Kentucky
- Dean Alan Solomont, Jonathan Tisch College of Citizenship and Public Service, Tufts University
Companies will be recognized as The Civic 50 in alphabetical order. The Top 3 companies will be ranked with their sector peers based on GICS classification. Only the rankings of the Top 50 companies and Sector Top 3 will be shared publicly with attribution. Names and rankings of companies that participate but do not have rankings qualifying for the Top 50 or Top 3 will be kept confidential. As The Civic 50 expands to include both public and privately held companies we will recognize important distinctions that may emerge. All other information submitted on The Civic 50 application may be aggregated and shared for benchmarking and continuous improvement purposes, but will be anonymous (not attributed to any specific company).
The Civic 50 was founded in partnership with the National Conference on Citizenship in 2012 and developed with a high-profile working group of lead researchers and industry thought leaders. Additionally, dozens of corporate advisors provided strategic guidance on the program’s objectives, including defining indicators, developing methodology, and identifying partners and participants. The first two years of The Civic 50 evaluated and honored only S&P 500 companies. This was expanded in 2014 to invite all companies with revenue of $1 Billion and over.
For more information on The Civic 50-Points of Light visit http://www.civic50.org/